Stewart Rutledge2026-08-28

Why LoupeCode

Why LoupeCode?

It comes down to three things: speed, quality and putting the build in the hands of the people who know what they need.

Speed

Speed is not just a matter of hours billed. It's the calendar time it takes to deliver a solution.

Good M3 consultants are booked solid, and that queue is what stretches projects out. It gets worse when tests don't go perfectly once something is delivered, which they never do. Every round trip costs another slot in someone's schedule.

LoupeCode shortens that from both ends. M3 users can generate their own H5 scripts in minutes, and everything can be tested locally before anything is deployed, so the feedback loop between deploy and test gets dramatically shorter. Once a solution is approved, it deploys like any other H5 script. The source code is fully visible and can be synced to your own code repository.

Quality

H5 apps take a little longer for a first version, somewhere around 15 to 20 minutes, and we're genuinely happy with what comes out of the first prompt.

Our goal is consistent output, with apps that feel familiar, user friendly and modern. We built our own tooling from scratch for this rather than leaning on defaults, and we keep packages current so security patches stay up to date. You can also bring existing apps or Experience Designer apps in as a starting point, so nothing you've already built goes to waste.

Like any solution, whether generated with AI or written by hand, iteration is key. The difference is that every iteration takes minutes.

Empowerment

Here's the side effect we didn't fully expect.

Most H5 app projects get estimated at a minimum of two days. If you're paying a consultant for that, you need a business case that matches the cost. A simple data migration tool used once during a project, or a view for running tests, never adds up. So it never gets built.

LoupeCode unlocks that whole category. Every iteration can be previewed and worked with immediately by the user or the consultant, which means the person who actually knows what the tool should do is the one shaping it. No additional licenses are needed. Apps install on M3 and can be used by any and all M3 users, or locked down to a handful. That part is entirely in your control.

The hard part

Building M3 customizations with AI presents real challenges. Every M3 setup is unique, and default behavior gives lackluster results. That's most of what we've spent our time on: reading configuration from your actual environment, identifying custom fields, handling CMS100 APIs and everything else that's specific to you.

We think LoupeCode gets past those issues and unlocks a new level of AI built M3 customizations.

If this interests you, reach out at hello@loupeapp.net or checkout loupecode.ai